Open Table Dine London.
Pop-up restaurant.
Around every corner of London there's an eatery to suit all tastes. OpenTable launched its Dine London pop-up in a bid to encourage diners to eat out in the capital and allow people to experience a new cuisine.
Data suggested that the restaurant industry in London has been recovering more slowly than the rest of the UK, highlighting the need to get people out and into the capitals restaurant.
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With this in mind, I designed and created a
pop-up experience that gave restaurant-goers the opportunity to enjoy the British, Italian, Greek and Mexican cuisines all in one 45 minute sitting.
This experience featured four custom designed sides to replicate a typical experience from each specific nation, where guests could enjoy a glass of wine whilst being served by a professional chef who was preparing every meal from inside the pop up.
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108 bookable slots covering 216 diners.
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Served 864 dishes over 4 live days.